Marketing on social media has evolved and become more dynamic than ever. Through the years, new formats have been popping up, challenging business owners and marketers to keep up and find more engaging ways to reach their audiences.
One of these formats? Video.
[Read more…]With the advent of the digital age, many businesses are flocking towards building an online store to benefit from ecommerce sales.
Making use of the digital channel to increase sales and generate revenue has become so crucial that global spending on martech is approaching a staggering $100 billion. Currently, with 1.92 billion global digital buyers, industries and businesses must consider the significance of the digital world in driving sales.
[Read more…]Do you want to generate more engagement for your brand on Twitter? Maybe you’re unsure when the best time to Tweet is. Or what content you should sharing? If this is the case, then carrying on reading, as this guide will help you understand how to master your Twitter engagement this year. If you are still stuck by the end of reading this short guide, then speak to a digital marketing agency, who will be able to further advise you the best strategy for your Twitter account.
According to a recent study by Buzzsumo, it’s not looking too good for social media sharing. Sharing your content on social is down 50% in effectiveness in just three years.
What worked a few years ago is a waste of time today.
[Read more…]No matter what the size or nature of your business, one of the things you need to put serious thought and effort into is your marketing strategy. There is stiff competition in all industries these days, and this makes it even more important to market your own business as effectively as possible.
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