SEO analytics is a great way of understanding how well a blog is performing through the use of various data. Google Sheets is one of the best tools to collect, tabulate, and analyze this data. Developers have made Google Sheets even more useful for tasks specific to bloggers and data analysts.
SEO analytics involves knowing how readers got to a website, which parts of the website they are reading, how long they stayed exploring the blog, and so on. These kinds of information are critical for the improvement of any blog. It also gives bloggers a chance to curate their work specifically for what the audiences are looking for. Collecting these kinds of data is difficult. Processing them is much more so. Fortunately, Google Sheets have a variety of add ons to give ease to multiple specific SEO analytics functions.