Link building has long been a popular tool for lifting search engine rank in Google. However, if you do link building incorrectly today, Google will eventually catch on and penalize your site. [Read more…]
SEO analytics is a great way of understanding how well a blog is performing through the use of various data. Google Sheets is one of the best tools to collect, tabulate, and analyze this data. Developers have made Google Sheets even more useful for tasks specific to bloggers and data analysts.
SEO analytics involves knowing how readers got to a website, which parts of the website they are reading, how long they stayed exploring the blog, and so on. These kinds of information are critical for the improvement of any blog. It also gives bloggers a chance to curate their work specifically for what the audiences are looking for. Collecting these kinds of data is difficult. Processing them is much more so. Fortunately, Google Sheets have a variety of add ons to give ease to multiple specific SEO analytics functions.
If you want your website to be successful in the digital age, there’s a lot of work that needs to go into ensuring that customers or clients can find your website. Search Engine Optimization is one of the most effective ways to do that. [Read more…]
Content marketing has been around for ages and it’s no surprise that search engines are now starting to evaluate and rank pages based on the user experience that they provide. So if your site is slow, clunky, or has a high bounce rate, then chances are you won’t show up on the first page. And this is crucial because more than 70% of clicks happen on the first page of the search results. [Read more…]
Scott Chow of The Blog Starter believes that you don’t have to be an expert to build an authoritative website. What’s essential is you offer value to readers that help them succeed in their lives.
Creating an authoritative site is one of the biggest challenges that bloggers and site owners face.
Google has a sophisticated algorithm to identify sites that are of high value. These sites consistently rank above other competing websites as a result.