What is YMYL Content? The acronym YMYL literally means Your Money or Your Life. This means that these are the kinds of content where readers would invest either their money or their time in reading (and believing). If you think that your content will affect your readers’ happiness, lifestyles, financial stability, and mental state then your blog can be considered as YMYL content.[Read more…]
Of course, it is customary to write something about the holiday on days leading to Halloween. Writing about its history, the basics, and whatnots is an evergreen topic idea. Why? Because there are so many ranges of things to write about it. You could focus on trivia, statistics, and the basics. Writing about common mistakes, spending, thrift tips, DIYs, are also great variations to this.[Read more…]
Marketing your blog is no different than marketing any product or service. All the usual marketing strategies apply. However, to capture attention and influence purchases, you need to use video.
For most people, visual perception is their dominant sense. You’ve probably tapped into this by using a beautiful layout with high-quality graphics and stunning typography. However, still images aren’t enough – you need to use video. [Read more…]
Recently, Twitter has launched its latest feature “Twitter Communities” for users to try. This is in hopes to boost user engagement and stimulate discussions among its users. This is an interesting feature that a lot of bloggers may find handy. How can we use Twitter communities to boost our blogs?
Like Facebook Groups, Twitter users now can get together and discuss similar interests and ideas. The only difference is that anything posted on a Twitter community page is still available to the public. This is compared to similar features in other platforms where moderators have an option to choose a group’s privacy settings.
The general idea of using Twitter Communities to boost blog traffic is straightforward. In fact, the rules can be applied to using any social media platform to market blogs.
Here are a few tips on how you could optimize Twitter Communities to boost your blog traffic:[Read more…]
A lot of bloggers don’t know it but there is such a thing as negative SEO. What is negative SEO, anyway? The basic concept of Negative SEO is to use unethical practices that would sabotage a website’s competitor rankings. The goal is to take your website out of the rankings, or better, get your website de-indexed. With all the hard work you do to get your website put together, getting harmful and negative SEO is just not worth it.
A lot of times, bloggers can use tools and techniques to safeguard their websites against negative SEO. In fact, Google already has ways to catch and penalize behavior that seems like negative SEO. Regardless, it is good to educate yourself about what it is, how you can detect it, and what ways you could do to protect it.[Read more…]