Tools & Platforms

WordPress, Substack, Beehiiv, Ghost and the rest of the publishing stack: what each one does to your work and your audience.

More than 50 newsletters on Substack are now earning over a million dollars a year, according to the platform’s own co-founder — a milestone that didn’t exist five years ago.

Beehiiv just gave newsletter subscribers a way to talk to each other, and it’s a hedge against the one thing that makes newsletter platforms replaceable

The Ankler didn’t leave Substack for a bigger audience – it left because the 10% cut that works at newsletter scale stops working at media-company scale

A Substack post telling writers to stop chasing an audience and just write for themselves picked up close to three hundred comments and nearly a thousand reposts, which is either proof the advice works or proof that no one, including the people agreeing with it, can actually stop chasing an audience

The platforms that built their early growth on being tools for writers and creators eventually became systems that extracted value from that writing and returned less of it over time — and the writers who noticed this earliest were the ones who got called paranoid