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Ainura Kalau

Ainura was born in Central Asia, spent over a decade in Malaysia, and studied at an Australian university before settling in São Paulo, where she’s now raising her family. Her life blends cultures and perspectives, something that naturally shapes her writing. When she’s not working, she’s usually trying new recipes while binging true crime shows, soaking up sunny Brazilian days at the park or beach, or crafting something with her hands.

72 Articles Published | Follow:
A 2026 study of search behavior found that 68 percent of Google searches now end without a single click, and small publishers lost 60 percent of their referral traffic in just two years.
Writers who describe themselves as private people but still publish regularly aren’t always contradicting themselves — for some, publishing to strangers may feel far safer than sharing with the people who already have opinions about them
A study of nearly 15,000 self-published Amazon books found that titles heavy with AI-generated content now make up a fifth of the catalog, but earn barely one in eight sales dollars.
More than 50 newsletters on Substack are now earning over a million dollars a year, according to the platform’s own co-founder — a milestone that didn’t exist five years ago.
Virginia’s mandatory one-hour daily limit on teen social media use was struck down by a federal judge less than two months after it took effect, and NetChoice’s First Amendment win over Virginia’s usage caps could stall similar bills in other statehouses that would have limited how publishers reach younger audiences.