Influencer marketing is expanding rapidly in the digital world. If you have been braving the digital sea long enough, you have probably heard of or even met a few influencers. The popularity of influencer marketing is rising simply because it works. According to a recent study, non-celeb influencers are 10X more likely to influence an in-store purchase than celebrity brand ambassadors.[Read more…]
E-A-T score is nothing new.
In the eyes of the all-powerful search engines, this concept first came to light in 2014 when Google’s Search Quality Guidelines leaked. As Google addressed this, we got a better idea of what the acronym was all about and how important it is in determining search engine rankings. [Read more…]
Blog disclaimers might not seem like the most exciting thing in the world but they’re incredibly important. Without a disclaimer, you could be open to potential legal issues that arise from people reading your content. While it isn’t likely that you’ll get in trouble for running a blog without a disclaimer, why take the chance? A disclaimer keeps you safe and makes your blog look more professional. There’s no downside to having one but the trick is making one that covers every area that applies to your blog. To publish the right disclaimer, read on.
Many people dream of becoming a popular blogger as it’s a great way to make money writing about the things that interest you. However, building an audience and turning your blog into your full-time job is not always an easy task. It can be tricky navigating the different ways to monetise your content and then there’s the whole other issue of keeping track of your income and registering as self-employed. Here we will look at some of the best ways to turn that blog into a money spinner and the best ways to manage your resulting income. [Read more…]
Ever try to cook a meal in a messy kitchen? None of your utensils are where they should be, and you barely have any room to do anything. And if you don’t have a reliable timer, you’re likely to burn something.
That’s kind of what it’s like blogging without a decent system of organization. Since bloggers are often their own boss, it’s important for them to stay on top of their game and keep their work in a state of order. But with a creative (and often chaotic) process like blogging, that can be a challenge.
One of the primary determinants of your blog’s success is your ability to establish a clear sense of authority on your chosen topic. But how do you position yourself as a credible, expert source if you don’t have the traditional credentials? By taking advantage of the flexible nature of blogging, you can lead the way, regardless of your established background in the field.
It’s Not All Content
Though your content is ultimately what will make or break your blog, authority isn’t all about content. No, before users read a word on your site, they’ll look to other cues to determine if your site is the one they should be reading. And one of the first things they’ll look for is the SSL certificate. [Read more…]
Whether you’re a realtor using blogging to further client interest and SEO, or you’re a passionate real estate investor blogging about your feats, having the right tools is essential for success.
Very few people make more than $1,000 a month on their blogs because they don’t fully understand the blogging market. Here are some things that can help you.
1. Do Your Research
Credibility is key for a successful real estate blog, so be as educated as possible. You’re probably well-versed in real estate topics if you’re trying to start a blog, but it doesn’t hurt to research more about your current market. [Read more…]
When it comes to deciding how to spend their money, most people trust their own experience first and foremost – if they know that a brand can be trusted to deliver the kind of quality they need, they will buy from it again and again. The next in terms of trustworthiness comes advice received from friends, family and other people they know personally. Traditional advertising trails far behind – today’s shoppers are too jaded and cynical to take it seriously. [Read more…]
Blogging for traffic conversion only makes sense if the website traffic you are getting is the right kind. That is to say, you will only be able to make money off of the visitors that your site is getting if they were already primed for that result going in. So, how exactly are you going to get the type of traffic to actually make you money? This is what we’ll be getting into today.
There’s a reason it seems like everyone you know has taken up blogging. It’s an effective way to communicate something you care about, it’s a fun way to build community and connect with people who share your perspectives or interests, and it can be an effective business move, whether you use it as content marketing to draw attention to a product or service or collect advertising funds off of the blog itself.
But, while blogging is free and accessible to anyone, there’s a lot to learn. The good news is, whether you blog as a hobby, a supplement to moneymaking activities, or a commercial venture in and of itself, all the skills you learn are not only transferable to other marketplaces and ventures but are also in high demand. Here are five transferable skills that every blogger eventually learns: [Read more…]