Statistics say that 98% of people have at least one social media account. To get noticed by them and increase sales, you need to be on social, too.
However, social media marketing is not all about creating a few social media profiles and sharing promotional posts.
[Read more…]Guest blogging is a great way to get more out of the articles and content you produce on the regular. It’s a marketing strategy that could be of great help when it comes to promoting your content or simply an effective strategy to grow your blog fast.
[Read more…]WordPress is by far the world’s most popular content management system (CMS). That’s in large part due to how easy it makes it for non-techie users to build a website on their own. With thousands of creative WordPress themes and plugins to choose from, it seems all so simple. However, creating a WordPress website is one thing—building a successful site is entirely another.
[Read more…]With so much content available online, what separates the good from the bad?
There are two clear characteristics that all successful blogs share.
[Read more…]It all starts with the project proposal.
It doesn’t matter whether you’re selling a $100M ad strategy to Ford or a $1,000 blogging plan to startups, the quality of your proposal will have a marked impact on your results.
Writing a great project proposal isn’t just about cramming in as much information into the document as possible. Nor is it about using some copywriting tricks to convince clients.
[Read more…]Starting to create and publish a podcast on your blog can be a great way to acquire more exposure for your brand and generate traffic from iTunes and other platforms. However although podcasts are relatively easy to record, there are steps that you need to take before you get to that.
[Read more…]Cycle counting is an important business tool and can be especially advantageous for firms in the retail industry. Effective use of cycle counts can save retailers enormous amounts of money in inventory mistakes such as overhead buildup. Here’s a breakdown on what cycle counting is and what it can do for you.
What Cycle Counting Is and Why You Should Implement It
Cycle counting is both a savvy and proactive inventory management practice. Essentially, cycle counting means running a check on your inventory with special attention given to best sellers and seasonal goods. You will glean important information from cycle counting that can lead to better decisions in marketing and purchasing. By keeping a thorough accounting of what you have in stock, it’ll be harder to make mistakes in purchasing like over ordering and winding up with an expensive mass of overhead.
[Read more…]You’ve started a blog and you’ve found your groove. You’ve put in the time to build your space and have a solid, engaged readership and now you’re yearning to grow your blog into a sustained brand complete with sponsors. You might even have some brands that you’re speaking with that you think are a great fit for your blog.
Your next goal is to compose a sponsorship proposal that will send them over the moon. Securing sponsors is an art (as well as a science) and it can grow your blog into a trusted source of entertainment with solid traffic.
All new business strategies involve risk. After all, if you want to improve the way your company functions, you’ve got to make changes. However, many professionals shy away from the prospect of introducing new ideas for fear of potential failure. While it’s understandable for business owners to have a healthy respect for the unknown, it shouldn’t stop them from trying new things. And that goes double for their blog and content strategy. In fact, it’s counterproductive to avoid ambitious blog topics. Bland, banal, expository work won’t resonate with anyone –– no matter how much interest they may have in your product or service. With that in mind, here are three ambitious blog subjects all content creators should look to utilize in their upcoming schedule:
Clean energy is a powerful force for battling climate change and saving the environment. For the first time, two states- California and Hawaii- had committed to 100 percent clean energy goals last year. That means a total of one hundred cities have committed towards 100 percent clean energy.
The Chattanooga Metropolitan Airport in Tennessee announced in 2018 that it would be the first airport in the U.S to run on 100% solar power and other airports are interested in the same thing. Hartsfield–Jackson Atlanta International Airport in Georgia is also researching how to merge solar power and battery storage to help power the airport during cloudy days and during the night.
