Super Useful Email Management Tips and Tools

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If you had to take a guess, how many emails do you think are sent every day? One million? Ten million? One hundred million?

You wouldn’t even be close—not by any stretch of the imagination. In fact, every day, people send close to 200 billion—yes, that’s billion with a “b”—emails. That equals about half the day for the average working person—so well over two hours for someone with an eight hour work day. That might explain why we are on our computers and smart devices, it seems, all the time. [Read more…]

What is Cornerstone Content And Why It’s Important

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Making your website accessible and easy to navigate can be the difference between retaining visitors and losing them to other sites. Strong, well-designed cornerstone content is a major factor in keeping traffic on your site and improving your customer experience. This content can also help you improve your SEO, which will boost your place in search results and bring more viewers to your site. If you don’t already have well-written and designed cornerstone content, start today so you don’t miss out on the benefits it can bring to your business. [Read more…]

4 Things You Need to Know When Funding Your Freelance Business

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Freelancing comes with a lot of perks – time flexibility, autonomy, and no pay ceiling. More people than ever before are leaving their corporate jobs, and the pressures an office environment brings, with the sound belief that being your own boss and freelancer is a better option.

It’s a huge step to start your own freelancing business, but it’s worth the leap for many people. If you’re ready to enjoy the advantages of self-employment and launch a freelance business, take a look at these 4 things you should consider before quitting your day job. [Read more…]

The Ultimate LinkedIn Cheat Sheet

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Facebook may have 1.7 million users, Twitter 313 million, and LinkedIn “only” 106 million, but any self-respecting blogger or content marketer knows that the last network cannot be ignored. That is, if you want to build a professional brand that will help cement your credibility in your chosen field.

The general consensus is that LinkedIn is the professional’s social network, something which anyone can surmise with a perfunctory look at the platform.

It is thus a pity when new bloggers – or some experienced ones – fail to take advantage of LinkedIn. Sure, they have an account. They fill out their profile. And then they leave it at that. Perhaps they check in once a month or so – when they get a connection request or when someone endorses them.

If this is you, then you are missing out on the benefits that LinkedIn can bring you and your blog. [Read more…]