This article is by  Anna Rud, Content Marketer at Serpstat.

It’s obvious that audit is a fundamental step of the site optimization. Experts point out that sometimes site can enter top-10 without a single backlink, just through correct internal optimization. And, of course, it can be done only by a competent site audit.

But what are the types of the audit? And which one is right for you? It this article, I’ll describe two types of audit, and explain how to choose an appropriate one for you, depending on your purpose and budget. [Read more…]