How to Rank for Your YouTube Videos

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Now the world’s second largest search engine, YouTube processes a staggering 3 billion searches a month. As such, it has become an indispensable element to any SEO campaign. The sad reality today, however, is that many digital marketers fail to recognise the SEO potential of YouTube and treat it like any other social media site. [Read more…]

Are You Varying Your Content Enough?

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Blogging is something most people start for fun or to share what they know with others. However, blogging is somewhat of an art, that takes constant variation in care in order to make it successful. One of these variations is the length and type of your blog content.

Your blog posts should go beyond daily posted 300 words; by incorporating infographics, audio and video, and longer, more in-depth posts you will make your blog more entertaining to read. This can increase time spent on your blog and reader retention rate. [Read more…]

Top WordPress Plugins for Video

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Editor’s note: Post updated in August 2019 to reflect new plugins.

Video has taken over the web, and according to TechCrunch, adults now spend nearly six hours per day watching videos on the internet. For those of us with easy access throughout the day to sites like YouTube, that number can grow exponentially. While, yes, you can easily embed some code into your blog post, there are many WordPress plugins for video. From helping you share self-hosted videos to displaying videos from YouTube or Vimeo in a beautiful way, there’s something for everyone.

[Read more…]

5 Legal Problems Raised By Mobile Blogging

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Cell Phone in CrowdBlogging, as well as almost all media, is become much more mobile. Not only are people reading and consuming news on the go, but they are also recording, writing and photographing it as well.

This move stems directly from the rise in both smartphones, which often include high-definition video/still cameras, as well as other portable recording and Internet-connected devices. From Flip cameras to laptops, you can run an entire multimedia empire without ever sitting in an office.

However, all of this mobility comes with it a series of new legal questions and issues that desktop-only bloggers don’t have to face. When you’re recording audio and video on the street, you have some additional concerns to worry about.

Fortunately, they are legal questions that you can easily address and deal with, so long as you’re aware of them and take steps to avoid them before you step out the door. [Read more…]