No matter how great your content, you need to have an appealing look to really make your website pop. The ins and outs of using stock photos can be complicated and buying assets is often expensive. However, savvy users can make great use of a free stock photo site. Stockio is a great choice for anyone looking to make their blog look better. [Read more…]
We are living in the age of visual content. We are living in the age where engaging imagery has become an integral part of all content marketing tactics. It’s hard, if not impossible, to conceive a blog post today without quality photos since articles accompanied by photos are likely to get 94% more views. Blogging is indissolubly linked to imagery, and this is due to multiple reasons. [Read more…]
We’ve long known that having a giant image at the top of a blog post will help the post perform and find an audience. People are visual, and that’s only become more of the norm as time has gone on. Many sites have redesigned their pages to highlight more, and larger, pictures.
But one thing that’s changed in recent years is how we find and share articles. Social media — and all of its various platforms — now requires writers and editors to have in mind how and where the blog posts will be seen as they construct the content. That’s not just for the headline and copy, though; the images, too, need to be relevant and shareable for people to be drawn to them. [Read more…]
Blogging, as well as almost all media, is become much more mobile. Not only are people reading and consuming news on the go, but they are also recording, writing and photographing it as well.
This move stems directly from the rise in both smartphones, which often include high-definition video/still cameras, as well as other portable recording and Internet-connected devices. From Flip cameras to laptops, you can run an entire multimedia empire without ever sitting in an office.
However, all of this mobility comes with it a series of new legal questions and issues that desktop-only bloggers don’t have to face. When you’re recording audio and video on the street, you have some additional concerns to worry about.
Fortunately, they are legal questions that you can easily address and deal with, so long as you’re aware of them and take steps to avoid them before you step out the door. [Read more…]
Copyright is a notoriously confusing and complicated area of law, but one that also impacts nearly every part of our daily lives. As such, it is pretty much inevitable that well-intended people are going to make mistakes.
However, with copyright law, blunders can be very costly. In addition to the threat of a lawsuit, one can have their site shut down, access to some of their favorite services revoked and lose a lot of credibility. Even if none of those things comes to pass, a copyright dispute is still a major headache and one that most, if given the choice, would prefer to avoid.
As such, it’s important for bloggers to be aware of some of the more common copyright pitfalls that come from blogging and, more importantly, how to avoid them.
With that in mind, here are three of the most common copyright blunders bloggers make and what can be done to prevent yourself from falling into them. Fortunately, all are easy mistakes to see and avoid, if you know to look for them. [Read more…]