3 Things Every Blogger Should Avoid to Increase Their Online Brand Reputation

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As you are starting off in the blogging world, there are a lot of things that need to happen to ensure that your blog is viewed as an authoritative and interesting site to visit by your viewers. Similarly, bloggers in 2018 must be aware that search engines and SEO are very much an issue that blogs catering to any vertical must acknowledge.

At the end of the day, every blogger is their own brand. Your name, your content, and your style all link together to create a brand that you can grow your audience with to eventually monetize and work full-time as a blogger. With that fact in mind, there are a few things that every blogger should avoid to increase their online brand reputation. [Read more…]

Controlling What You Can’t Control: Your Reputation Online

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It used to be that you could draw a firm line between who you were and who you appeared to be to others. The internet changed all that. While it’s still possible to keep some things to yourself, it’s becoming increasingly difficult to appear to be anything but what you are. Social media, hacking, and miraculous leaps from simple web searches make us very accessible to others. If you live a “public” life on the internet, one in which you enjoy a certain amount of attention from others, you can be sure that people know a lot about you, or at least think they know a lot about you. [Read more…]

Using Your Blog to Improve Your Reputation

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Years ago no one took blogging seriously. Blogging was for people who wanted to write about their hobbies or have their own little journal on the internet. Now it’s a requirement to have a blog for your brand or business. If you still don’t have a blog of your own, you are missing out big time!

How to Build a Trusted Brand and Reputation

In this post I’m going to tell you exactly why you need to have a blog and how you can grow your brand and reputation in the process. Before we get started, I’m going to tell you a bit about myself.

I first started making money online in the mid to late 90s, and I didn’t start blogging until 2007. This was a huge mistake to wait this long, but when I did finally start blogging, I saw immediate returns. The first blog I started was the main blog I still run today, which is at ZacJohnson.com. The blog is all about my journey in the world of online marketing and blogging. Since the launch of the blog I’ve been able to refer over $5 million in new business to my site partners, teach others how to make money online and also open up a whole new world of opportunity… such as being a keynote speaker in Australia, appearing on Fox News and ABC News, writing my own book and much more!

Enough about me… now I want to share my secrets on how you can do the same! [Read more…]

“Serial Cat Killer” says sorry, still bombarded by blogosphere

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Over at the Philippine blogosphere, a certain John Candare has been labeled as a “serial cat killer” with his post on his Multiply site (in the PH, Multiply is one of the more popular social networks in conjunction with Facebook and Friendster). The original post was deleted, but for posterity’s sake, Rico from Technogra has found the cached version:

[Read more…]

Exploring Social Media: Establishing Your Online Credentials

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Exploring Social Media article series badgeYesterday, I wrote about how to win at the social media game and how it begins by establishing your online credentials. Basically, it’s how to create a virtual business card and resume that establish your web presence and history. From this information, people can get a glimmer of who you are, what you do, how you do it, and how they can use you to get the job done.

What Are Your Online Credentials?

I talked about the basics you probably already have in place, the social media tools of email, blog, and so on. Don’t have a blog? Get one.

In today’s world, you have to have a blog or social site like or . It must include a biography (bio or profile) about who you are, what you do, and how you can help others. Some history, like resume credentials, is appreciated as it sets your qualifications as an expert in your field.

There are a variety of other tidbits of personal information you may want to provide that may or may not be of help to others looking for you as an expert or to establish a personal or professional relationship with. [Read more…]