The Ultimate LinkedIn Cheat Sheet

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Facebook may have 1.7 million users, Twitter 313 million, and LinkedIn “only” 106 million, but any self-respecting blogger or content marketer knows that the last network cannot be ignored. That is, if you want to build a professional brand that will help cement your credibility in your chosen field.

The general consensus is that LinkedIn is the professional’s social network, something which anyone can surmise with a perfunctory look at the platform.

It is thus a pity when new bloggers – or some experienced ones – fail to take advantage of LinkedIn. Sure, they have an account. They fill out their profile. And then they leave it at that. Perhaps they check in once a month or so – when they get a connection request or when someone endorses them.

If this is you, then you are missing out on the benefits that LinkedIn can bring you and your blog. [Read more…]

How to Effectively Find Talent on LinkedIn

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There is no doubt that LinkedIn has proven its value for employees/workers and companies. Perhaps, unlike Facebook and Twitter, the platform has maintained a more professional reputation – which is what it was all about from the get go anyway.

Today, more than ever, LinkedIn plays a significant role in how companies recruit employees and how individuals look for jobs. It also serves as a repository of knowledge, as well as a means of gaining exposure for online publishers. [Read more…]

4 IFTTT Recipes to Boost Blogging Productivity

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blogging lessons

As a blogger, you want to make the most of your time producing the best possible content for your blog. This means increasing your productivity and getting rid of roadblocks along the way that prevent you from doing your job.

Enter IFTTT.

This web-based service lets you create conditional statements referred to as “recipes” using third-party apps. Using recipes help you cut time in doing certain tasks online. For example, there is a recipe that lets you automatically save all your Instagram photos to your Dropbox. This way, you don’t have spend time manually transfering the images to your Dropbox. Using this trigger, IFTTT will do it for you.

Aside from using these indispensable time-saving recipes, there are specific conditional statements that will help you how to blog the right way. Below are four of them.

[Read more…]

Which Is Better for Professional Use, LinkedIn or Facebook?

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LinkedIn vs Facebook Professionals

In 2014, the top social networks were, in terms of number of month actual users, in order:

  • Facebook
  • Google Plus (surprise, surprise!)
  • Twitter
  • Instagram
  • LinkedIn
  • Pinterest
  • Vine
  • Snapchat

Not surprisingly, each platform has a specific target demographic, which is basically divided into two major sectors: professional use and personal use.

When it comes to profession and/or business purposes, the main contenders are Facebook and LinkedIn. The question about which platform serves a business best remains unanswered. [Read more…]

How to Use LinkedIn to Benefit Your Blog

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When LinkedIn was launched in 2003, the average person probably didn’t give it a second thought. Today, the social networking platform in the main venue where professionals want their profile to be found. It has become the de facto tool for professional networking.

LinkedIn

Of course, there are still people who do not use LinkedIn to their advantage and see it as merely another social network. If you are in the market for a job, though, or you simply want to highlight your professional life, LinkedIn is an indispensable tool. But have you ever thought of using the platform to send some love your blog’s way? [Read more…]