If you’re reading this article, then your site or sites are probably optimized exclusively for the English-speaking audience. You’ve also probably never considered translating your website to cater to the non-English speaking audience. By the end of this article, you will come to realize why you’ve been missing out big time.
Some people might think that English is the primary language of the internet as well as the entire world of online commerce. But the truth is; English is only spoken by 32.8% of the entire online community. And as the competition gets smaller, this measly number gets even smaller. [Read more…]