Influencer marketing is expanding rapidly in the digital world. If you have been braving the digital sea long enough, you have probably heard of or even met a few influencers. The popularity of influencer marketing is rising simply because it works. According to a recent study, non-celeb influencers are 10X more likely to influence an in-store purchase than celebrity brand ambassadors.
[Read more…]Instagram Influencer Marketing Is A Billion Dollar Industry [Infographic]
Instagram influencer marketing is taking the advertising industry by storm. It is no surprise that Instagram has become one of the fastest growing social media outlets. With more than 100 million users, the end of the growth is nowhere near over. As more features get added and businesses throw their hat into the Instagram ring, the dollar signs keep adding up. [Read more…]
