Just a few weeks ago, humanitarian brands like the North Face has decided to suspend their advertisements on the social media giant Facebook. This is after finding their advertisements being tagged or posted on hate speech content. Many brands are appalled by this discovery and immediately followed suit at temporarily suspending advertisements. Soon, big named brands like Honda, Coca-Cola, and Unilever (among others) decided to also suspend their advertisement on the platform. Thus, the #StopHateforProfit movement was created.
This is not the first time Facebook was canceled by many brands and users. The company has its own fair share of blunders and controversy. However, this might be the only time when Facebook is seriously threatened, especially financially. Earlier this week, Facebook CEO has announced all changes that would be made to address the current issues.
Now, many bloggers and influencers are nervous that the widespread Facebook ad boycott will severely affect them. However, from the current developments, it looks like they would not be affected much. So, should all these current events worry bloggers and influencers?