Your Guide to Holiday Marketing

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We are in the final days of the holiday marketing push. Make no mistake about it, holiday shopping started early again this year. But starting early rarely means finishing early when it comes to holiday shopping. Most shoppers aren’t willing to skip the holiday sales just for the chance to say they finished their shopping early. So, it’s not too late if you’re still trying to get eyes on your product or service.

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Four Major Mistakes Bloggers Make When Opening Online Stores

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Blogging is a mainstay of the internet. Anyone, anywhere can set up a blog with ease and start sharing their thoughts, experiences, and dreams. There are over 400 million blogs now, in various forms.

More recently, e-commerce has grown in sophistication, scale, and accessibility. Accordingly, a lot of blogs have started to monetize. You may be thinking about doing the same. Setting up an online store for your blog is an exciting step, but it’s also one easily mishandled. [Read more…]

PayPal? Shopify? Worldpay? Which Offers the Best Payment Processing for Your eCommerce Store?

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Consumer behaviour is changing. According to Statista, eCommerce’s share of total global retail sales in 2017 was 10.2%, and that figure is set to rise to 17.5% in 2021.

With this in mind, and with eCommerce platforms becoming increasingly easy to use, it would seem that the door is open for new merchants to profit on market change.

Hence, whether you’re looking to turn your blog into an eCommerce store, open a brand-new online shop or discover new, untapped ways to maximise your profit and save on processing fees, this post is something you’d want to consider. [Read more…]

How Important is Blogging for E-commerce? 3 Essential Factors that Define Success

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If you’ve been blogging for a while, the prospect of monetizing your writing has likely crossed your mind once or twice. Fortunately, getting the ball rolling here isn’t overly complex. Most bloggers start by writing posts focused on affiliate marketing. If you have been doing this for a while, a logical next step might be to launch a full e-commerce store. [Read more…]

5 Steps to Successfully Transition from a Blog to an Online Store

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There are countless of ways to make money online with your blog. And you may have launched your blog for this particular reason.

However, there’s also a chance that you want to expand your sources of income online. Monetizing your blog using ads and affiliate links can only draw you so much.Therefore, you may want to consider making money with products you made instead of words you wrote. This method is specially advantageous if you truly have the passion for online selling.

One thing you should be aware of is the drastic shift from publishing content to becoming a seller. Not only do you have to get acclimated with the changes that come with managing an online shop, but also temper the expectations of the audience you’ve built throughout the years with your blog.

Therefore, if you are hellbent on integrating e-commerce elements into your blog, then you’re in the right place. Below are the steps that you need to take to transition gradually from being just a blogger to also becoming a seller.

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5 Types of Tools Every Fast-Growing E-commerce Business Should Consider

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First, you create an online store on Shopify.

Then, you spend endless hours to launch products and develop a branding strategy. Later, you begin your advertising, marketing, and promotional efforts.

Finally, people start buying from you, and you keep on growing, year after year.

That’s how it works, right? ASOS-level success in a couple of years?

Wrong! [Read more…]

6 Tips to Get Started With Selling on Your Blog

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Are you a successful blogger looking for ways to monetize your web traffic? If you do not see the results you want from display ads, affiliate marketing, or influencer opportunities, then you may want to consider selling goods or services on your blog.

As a blogger, you know how to get eyes on your content. Unfortunately, you might not be as comfortable with selling. Don’t worry; you don’t need to be an SEO ninja or savvy salesperson to succeed with a blog store. Here are six tips to help you get started with selling on your blog. [Read more…]