“Buy our stuff!”
That is an example of an obnoxious, obvious call to action (CTA). But what if selling a certain item is your main goal for a content piece? Luckily there are a number of ways to engage your audience, give them answers to what they’re looking for, and build a relationship that’s not all about your bottom line—all while boosting sales and strategic goals.
The following seven ways can help you cleverly weave CTAs into your content to move customers further down the sales funnel without causing them to bounce off the page or become annoyed.
Create CTAs that your readers will actually respond to. Click To Tweet