If you are a freelance writer you might choose to offer your services and write blog posts for organizations and people you know and care about. This can be a fun way to write on a wide range of different and interesting topics. Each day can bring new projects and new ideas to explore. Writing blog posts is also one way to build a portfolio and can even lead to a full-time job if you are patient. But before you jump right in and write, you need to do some creative planning so both you and your client are amazed by the results. [Read more…]
When it comes to blogging in 2016, the listicle remains as popular as ever. It’s easy to digest and share, which should make it a go-to format for your blog. But despite the popularity of listicles, very few bloggers understand how to publish high-returning ones that are worth the investment. Thus, much of the effort put into writing listicles is a waste. With that being said, here’s some advice you need to heed in your quest for the perfect listicle: [Read more…]
When Google decides which content to feature on search results, the company weighs several factors. One of the most important is the quality of the content.
Since 93 percent of marketers use content marketing and the majority of readers prefer quality content over anything else, this is an essential element of writing. If your blog is poorly written and contains not terribly useful information, you’re obviously unlikely to be successful. [Read more…]