40 Influencer Marketing Tips From the Pros

The marketing landscape has changed over the years, and with the explosion of social media, marketing has also taken on a different turn.

Social media influencers are now being “targets” of brands who want to broaden their reach. With influential people endorsing a brand (via sharing, for example), the chances of acquiring new readers, customers, and followers are higher.

Here’s the scoop:ย Influencer marketing is booming.

But influencer marketing is not as simple as approaching an authority figure online. Much like traditional marketing, you need a strategy. More so, you need to execute well in order to achieve results.

Earlier this year, The Shelf conducted a survey where they asked PR experts on how to do influential marketing right.

They had three key questions.

  1. Whatโ€™s the best way to find the right bloggers for your influencer marketing campaigns?
  2. What types of influencer marketing campaigns are the most successful?
  3. Whatโ€™s the best way to track the success of influencer marketing campaigns?

The result: 40 influencer marketing tips from people who know what they’re doing.

If you want to be successful in your influencer marketing campaign, take a look at the deck below.

Have you tried – or are you trying – influencer marketing? What do you think of these tips?

Don’t miss:ย Want More Followers? Try Facebook Notes

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