Chris Kenworthy over at Forumtrends has observed that users browsing his dream.in.code site are three times more likely to click his Adsense link unit at the very top of the page than others. He reckons this is because of tabbed browsers keeps the users’€™ focus on the tabs, which is a pretty safe bet according to me.
Now, this is Chris’€™ observation and although it’€™s a believable one it might not fit on the general public. It would be nice to hear if other site owners have had similar experiences…
So get your readers to use Firefox if you have ads at the top of your page. Or just wait until IE7 is out if you’€™re really lazy.