Just in case you needed a reason to NOT attend SXSW ’07

SXSW is a big thing I realize. Media magnet. Mecca for all things, emm, whatever. But in case you were looking for a reason to not attend this event, let me give you reason #1 (of course the only one that matters).

Dan Rather is keynoting.

Yes, you heard it right. The posterchild for being dooced by blogs is now touting how, and I quote, “emerging technology is shaping the news”.

Well, if anyone can be a posterchild for such a topic, Dan Rather is it. The only reason the Web 2.0 crowd is embracing this goon is because of Mark Cuban’s dollars. He had no credibility when he left CBS, what makes an HDNet deal give him any more credibility now?

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Hat tip: Mark Jaiquith