Perez Hilton to Release Clothing Line

Celeb gossip blogger Perez Hilton, aka Mario Lavendeira, is set to launch his own line of clothing, to be sold exclusively in the Hot Topic chain of stores, as well as online.

“2008 is all about expanding the Perez Brand,” the blogger explained. “I talk about clothes all the time on my website. I have a good eye for what’s hot and what’s not.”

Perez, who says his celebrity website, Perezhilton.com, is more popular than MySpace among women aged 18-25, said he can’t wait to share his new line with fans.

The line will debut on June 6, includes T-shirts, hoodies, flip flops, and other extremely necessary stuff every Perez fan should own.

Let’s wrap this little piece of blogger branding news up with another nice quote from the announcement post:

“It seems natural to make products that my readers will love and hopefully some guys will rock it too,” he said. “Some people might even call me a perfectionist, well that person would be me! I’m very passionate about my brand. I have extremely high standards and I like to get my hands dirty!”

See Also
"Communication Services Expansion"

Yeah…

Hat tip!

Picture of Thord Daniel Hedengren

Thord Daniel Hedengren

Thord Daniel Hedengren is a designer, writer, and blogger, and also the former editor of The Blog Herald. He used to be a hotshot in the gaming industry in Sweden, but sold everything and went International. Most recently he wrote a book called Smashing WordPress: Beyond the Blog, and does loads of kickass design.

RECENT ARTICLES

TRENDING AROUND THE WEB

People who offer to clear the dishes when they eat at someone else’s home usually display these 7 traits, says psychology

People who offer to clear the dishes when they eat at someone else’s home usually display these 7 traits, says psychology

Global English Editing

10 things mentally strong people do in the first hour of waking up, according to psychology

10 things mentally strong people do in the first hour of waking up, according to psychology

Global English Editing

8 subtle behaviors of a woman who’s emotionally checked out from life

8 subtle behaviors of a woman who’s emotionally checked out from life

Global English Editing

Psychology says these 7 behaviors instantly reveal a lack of social skills

Psychology says these 7 behaviors instantly reveal a lack of social skills

Global English Editing

Psychology says highly intelligent women instinctively tend to avoid these 8 types of men

Psychology says highly intelligent women instinctively tend to avoid these 8 types of men

Global English Editing

9 subtle ways ancient shamanic wisdom quietly helps you release emotional baggage

9 subtle ways ancient shamanic wisdom quietly helps you release emotional baggage

The Vessel