Steve Gillmor’s post over at his new blog gesturelab.com planted this seed in my head:
Meanwhile these two guys behind me were printing money. I’m sitting there typing up my little notes, while two guys from EndGadget one row back are getting 7 million page views in 90 minutes. Two tin cans and a string: 7 million clicks. Later, my mainstreamer friend asks the media controller if there’s a replay (he had no idea) while the EndGadget boys were busy uploading a podcast of the show. And onstage Jobs and his lieutenants were announcing (in one of a list of ten features) the disembowelment of network television.
The reality is that right now there are a couple folks writing columns for various blogs, such as Engadget, that tomorrow will be read by more folks than visit the Boston Globe, the LA Times, and many other mainstream newspapers. Some of them might even be working in their underwear.
Because we’re fortunate enough to operate The Blog Herald, we receive alot of calls from the mainstream media asking some very basic questions about the blogosphere. Like, “what’s a blog”.. which we received as recently as two days ago. Or, “How many blogs are there…”
The lack of knowledge of the mainstream media about this new world that we live in is scary…
But therein lies the opportunity…
Just like the fellows from Engadget that were at Steve Job’s keynote speech at WWDC earlier this week.. each of us has an opportunity to move faster than the mainstream media.. because we get it..
And they don’t…
