Esteemed designer, Michael Bierut, recently appeared on the DesignThinkers Podcast, hosted by Nicola Hamilton. Bierut, with an impressive design portfolio amassed at Pentagram over three decades, has lent his expertise to high-profile projects such as The New York Times, Princeton University, and Mastercard.
During the podcast episode, Bierut sheds light on his illustrious career, emphasizing the central role of creativity, precision, and client collaboration. He engages with his experience of working with Mastercard and the challenges faced in reshaping a global brand. He also discusses his contribution to evolving The New York Times’ digital platform, signifying how essential design is to business growth and success.
Fans of the design world will appreciate this must-hear episode laced with priceless anecdotes and professional wisdom. Inside stories from Pentagram provide a fascinating sneak peek into their unique approach to each project.
Bierut’s significant contributions extend beyond his practical work to the field of graphic design literature. He has co-authored several critically acclaimed books which have influenced a new generation of designers.
Podcast glimpse into Bierut’s design journey
His works, including “Looking Closer: Critical Writings on Graphic Design” and “Seventy-nine Short Essays on Design”, were instrumental in shaping conversations around modern design principles and practices.
The podcast also takes listeners on a journey back to Bierut’s first professional endeavor in New York in 1980, working with Vignelli Associates. These early experiences sculpted his career path and equipped him with invaluable knowledge. Mentored by Massimo Vignelli, he developed his unique design approach, honed his skills, and made sense of the complex design industry.
The DesignThinkers Podcast stands as a platform for engaging with the biggest names in graphic design. The podcast provides an opportunity to absorb the wisdom of these experts and insight into their creative processes. The platform is committed to sparking dialogues that catalyze the evolution of design thinking and practice, contributing to a global community passionate about design.
Stay updated on upcoming show content and guest appearances by following RGD on Instagram or visiting the DesignThinkers’ website. Tickets to future conferences can be obtained through the DesignThinkers’ website, providing more ample opportunities to plunge into the intriguing world of graphic design.
