Coupa Software, celebrated for its top-tier procurement and invoice management programs, has recently named Jeannine Befidi as the new chief communications officer. Befidi will overlook all communications strategies, maintain media relations and supervise internal communications to uphold Coupa Software’s reputable stature.
Befidi, with a comprehensive career in the communications field in known tech firms, is seen as a perfect fit to expand Coupa Software’s reach and solidify its status as a top-tier provider of Business Spend Management (BSM) solutions.
The company has expressed excitement over Befidi’s appointment, trusting in her ability to handle the ever-changing tech industry landscape. They are hopeful that her proficiency will secure the company’s visibility and significance, thus communicating their mission and values to clients and the wider public effectively.
Befidi shared her thrill about joining the Coupa team and leveraging her skills to spread awareness of Coupa’s top-notch solutions. Although the exact date of her appointment is undisclosed, her role shift suggests a significant change.
Jeannine Befidi’s key role at Coupa Software
Her colleagues corroborate this with their praises for her leadership abilities and expertise.
She was previously the chief communications officer at Thomson Reuters and was also part of the human resource management firm, Ceridian, now known as Dayforce. In addition, she had global leadership development responsibilities at 3M that exponentially amplified her leadership skills and industry understanding.
Befidi’s appointment follows after the reported departure of Coupa’s CEO, Rob Bernshteyn, and the substantial all-cash acquisition of Coupa by Thoma Bravo. This management transition certainly implies new strategic directions and potential growth opportunities.
Coupa Software’s commitment stays true to its aim – to fortify global reach, dedicate to cutting-edge solutions, improve operating margins, foster growth and efficiency, and manage risk. With a network spanning almost 3,000 global entities, Coupa Software persistently places its technology at the heart of clients’ operations, paving the way for streamlined procedures and sustainable business growth.
