Blog Boom Stalled: Survey

A survey from EMarketer Inc. claims that the blog boom has stalled after last years US Election

The survey finds that “just 4% of major US corporations have blogs available to the public and even fewer produce active sites with the link and feedback features that most readers associate with true blogs. Blogging by small businesses is probably even less common.”

The firm also claims that most U.S. Internet users don’t know what a blog is and cited research from Pew Internet and Forrester Research in its defence.

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(tip (morally) by Chrispian Burks)

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