Yahoo’s brand universe, because niche ads pay more

PaidContent let’€™s me know that Yahoo is planning a series of niche websites, you know, where the hot trends are. Apparently we’€™re talking more than 100 new niche sites about things we all think is new and hot.

Like the Nintendo Wii, the first one it would seem. Clean and sober, with a nice Flickr integration-thingy on the front, as well as links from del.icio.us I’€™d reckon. They’€™re using their obvious channels to deliver content to the site, and will most likely do that in the future as well.

This is a good move; Yahoo’€™ll make more money this way. Niche targeted ads pay more, and Yahoo will get the advertisers. ‘€˜Nuff said, really.

Feeling stuck in self-doubt?

Stop trying to fix yourself and start embracing who you are. Join the free 7-day self-discovery challenge and learn how to transform negative emotions into personal growth.

Join Free Now

Picture of Thord Daniel Hedengren

Thord Daniel Hedengren

Thord Daniel Hedengren is a designer, writer, and blogger, and also the former editor of The Blog Herald. He used to be a hotshot in the gaming industry in Sweden, but sold everything and went International. Most recently he wrote a book called Smashing WordPress: Beyond the Blog, and does loads of kickass design.

RECENT ARTICLES

TRENDING AROUND THE WEB

8 tone-deaf phrases privileged people use without realizing it, says psychology

8 tone-deaf phrases privileged people use without realizing it, says psychology

Global English Editing

5 Zodiac signs who struggle in their early years but thrive as they get older

5 Zodiac signs who struggle in their early years but thrive as they get older

Parent From Heart

5 zodiac signs who always look stylish

5 zodiac signs who always look stylish

My Inner Creative

9 phrases socially awkward people use that make them sound desperate

9 phrases socially awkward people use that make them sound desperate

NewsReports

4 zodiac signs who never take the first step even when they are attracted to someone

4 zodiac signs who never take the first step even when they are attracted to someone

My Inner Creative

8 things narcissists hate because they can’t control you when you do them

8 things narcissists hate because they can’t control you when you do them

Global English Editing