Sarah Lacy at Businessweek looks at the success of blog advertising in the lead up to the election and its future now the election is over. Of particular interest is the reference to the Daily Kos making $20,000 a month in advertising.
Businessweek> “…can the blog business survive without a Presidential election and gaffes by mainstream media firing up the Internet masses? Skeptics wonder, particularly since some blog sites damaged their credibility when they jumped the gun and erroneously predicted Senator John Kerry would win the election…” read full article>
BlogAds: Is There Life after Nov. 2?
- 0 min read
