Payperpost gets $3 million to further fool blog readers

TechCrunch reports that always controversial Payperpost has raised $3 million in financing. In case you’€™ve missed it (insert living under rock-thingy here) Payperpost pays blogger to write positive moderated posts about their ‘€œadvertisers’€? products. Yeah, there was a bit of a fuzz about that.

The official announcement for the raised money is due Tuesday, but I’€™m more interested in what Payperpost will do with the cash. Needless to say, they aren’€™t going anywhere in the foreseeable future.

Thord Daniel Hedengren

Thord Daniel Hedengren is a designer, writer, and blogger, and also the former editor of The Blog Herald. He used to be a hotshot in the gaming industry in Sweden, but sold everything and went International. Most recently he wrote a book called Smashing WordPress: Beyond the Blog, and does loads of kickass design.

View Comments (6)

Jim Kukral says:

October 2, 2006 at 11:02 am

Check out the worldâ€™s first PayPerPost shill blog at http://www.revenews.com/jimkukral/archives/002339.html
DrumsNWhistles says:

October 2, 2006 at 5:49 pm

Just one correction: there is no requirement for positive posts, at least, not on the ones I choose to write about. I intentionally pass by any opportunity that requires me to write in a certain tone.

I considered doing one on a site that wanted reviews, positive or negative, but after the third failed Rails initialization when loading the page, I decided to pass. How is that foolng anyone?