Duncan Riley talks about the recent refresh of his news site The Inquisitr and it is interesting to see how he views the site more and more as a traditional news outlet. Besides the obvious visual changes and enhancements, Riley talks about the syndication deals we’ve reported on previously.
I’ve only touched on this side briefly, but we started syndicating content a couple of months back. We started with Bang Celebrity content, and started playing with AHN. As of two weeks ago we expanded our AHN deal so we take on much more of their content now. We don’t post all of it, and we’re trying to work around content that might be interesting. At the same time though, the mere fact that we’re syndicating content makes us more traditional news site every day; both deals are like signing on with AP or Reuters to a degree, and I’d hope it’s the start of something better again for us.