I can think of a few ways.
- Decide going in to the blog content creation effort that you will get something “done” in a certain amount of time.
- Remove/destroy distractions, or remove yourself from their presence.
- Emphasize focus and the task at hand – getting a great article or content chunk done ASAP.
- Think about for whom you are writing or producing the content.
- Think about what specific problem you will be solving through the content, or what question you will be answering.
- Come up with a catchy headline.
- Make sure the headline is clear and conveys a compelling promise of some benefit. (You don’t always have to do this, but it’s important as a general rule.)
- Write, write, write – or record, record, record if audio/video, or snap, snap, snap if photos … just produce raw content. Don’t edit yet.
- When you’ve spilled out all your ideas, go back and revise and organize. Do NOT overdo this part.
- Now it should look at least semi-decent. Try to flesh out the content chunk by referring to related chunks among your own repositories (first) and elsewhere online or offline (second).
- Check your timer – how long has it been? Always measure your publishing efforts. Figure out whether it’s initial composition or final editing/publication that’s slowing you down.
- Ask for help if needed – if you get stuck, don’t hesitate to ask for help from trusted friends or even just passers-by who seem like they’d have a few good ideas.
- Stop when you’re done and just publish the thing.
Got any tips to add?
