PR Newswire Announces the Inclusion of Blogs in its monitoring service

PR Newswire has annonuced that its eWatch monitoring service has been upgrade and now includes monitoring of “hundreds of the most influential and visited blogs on the Internet”.

Through daily alerts and weekly summaries, customers are now able to monitor blog content from the same eWatch interface they rely on for monitoring print and online news sources. eWatch will monitor blogs run by “credentialed journalists” and influential bloggers in industries such as technology, consumer products, healthcare and politics. Customers will also be able to modify their search criteria and request that new blogs be added to the service to ensure quality and inclusiveness of their results. The inclusion of blogs in eWatch is being offered at no additional cost.

“The quality and influence of blogs has increased tremendously in the past several years and monitoring them is a must for everyone who wants to stay on top of the news,” said Nancy Sells, Vice President, Media Intelligence Products, PR Newswire. “By adding blog content to our monitoring services we are responding to our customers’ needs by providing the most complete monitoring for their businesses. The ability to request additional blog sources is an additional time-saver for our busy clients and helps to ensure comprehensive and precise results.”