Kanoodle Launching RSS Ads for Blogs
by Duncan
March 1, 2005
After months of testing, Kanoodle is about to enter the RSS advertising market.
According to Search Engine Lowdown, the company is expected to introduce a self-service system that lets online publishers pair advertising with their RSS feeds. Called BrightAds RSS , the service takes advantage of Kanoodle’s keyword advertising system to match Web content to relevant ads. Once a publisher signs up, an advertising link will piggyback on its syndicated feed sent to third-party news readers.