Billboard, the trusted source of music and entertainment news, charts and reviews has joined the blogosphere with the launch of Billboard PostPlay, a blog covering the latest news, trends, analysis and economics of the digital music industry.
The blog is a partnership with paidContent.org and will be directed by Rafat Ali, editor of paidContent.org
The site will aggregate links to stories across the web pertaining to digital music along with commentary and analysis by Ali and his editorial team, creating a daily must-read site for the industry. Additional site content will be user generated, as readers will be able to comment on stories and provide links to additional relevant articles. As a convenient research feature, the archives will be collected by subject, company and category, as well as by calendar date.
“With the digital music scene ever-evolving, a trusted blog was the only real way to keep up with the pace of change. And as a fan of Rafat and paid Content, working with them was the obvious choice.” said John Kilcullen, President and Publisher of Billboard. “The digital music community already looks to Billboard for news, reviews and analysis and our charts power most of the download music commerce sites. Billboard PostPlay is a dynamic extension of that relationship with the industry and provides a unique resource unlike any other on the web.”
The site goes live today with Ali posting live from the 5th annual Digital Music Forum, the annual conference hosted by Digital Media Wire and sponsored by Billboard.