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Ad Group Logs On With Blog

Ad Group Logs On With Blog

Media Daily News> The sudden explosion of blog publishing has created a paradox for some publishers. While blogs, or weblogs, have become wildly popular sources of news and information for many Internet users, publishers still seem to be struggling with how to turn them into a critical app for the advertising business. Now, a seemingly unlikely source appears to be doing just that–developing a blog as a means of communicating with the nation’s largest national advertisers. read more>

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