The WooCommerce plugin offered by WordPress is the most popular platform to create eCommerce websites today. If you are thinking about building your site this way, here is a brief guide to follow:
Have you been looking for a way to connect with your subscribers, but don’t have a lot of time to spend? Most marketers know that staying connected with potential customers is necessary for growing their business, but getting started may seem challenging, expensive, or both.
Email marketing is a diverse marketing tool that businesses can use to reach an audience, reinforce relationships, and help keep a product or service at the front of the readers’ minds. Even with the rise of social media and advanced technology, email marketing is still a popular and effective choice, and among millennials, the preferred marketing channel. [Read more…]
You may have heard of the many ways a well-conceived content marketing strategy can benefit a blog or business by helping you in developing valuable content, establishing yourself as an industry leader and generally improving the connection between you and your audience.
Whilst content marketing may be the ideal method for bloggers to grow their readership and get a foothold in their niche, it can also be a slow, painstaking process to developing content that both engages and drives readers to convert. Thankfully, we’ve come up with 7 top tips to help you on your way to developing a successful content marketing strategy. [Read more…]
You know you need an email list, but nobody signs up. You change things around, but the problem persists.
How can you get email subscribers? You could help your customers with their bleeding neck problems if only they would sign up.
If you are struggling to grow a responsive email list, here are five strategies that you may not have used. [Read more…]
Imagine the situation when your try to sell exquisite vegetarian menu on Friday night at the sports bar full of football beer-and-beef fans waiting for “Bread and circuses” and their raw steak. [Read more…]
Running an effective blog can be tricky. You put your heart and soul into your posts, hit “Publish” and hope that your article will strike a chord.
Sometimes it works and sometimes it doesn’t.
Often, some of your best work goes completely unnoticed. For these articles, paid promotion can be just the nudge your article needs to get the attention it deserves.
However, if you don’t do it right, paid promotion can be a complete waste of money. [Read more…]
Based on the trending ecommerce tactics, tools, and platforms throughout 2015, online marketers were able to predict the trends that will play a major role in the ecommerce world this 2016. By adapting to these trends, marketers are able to keep up with competition while improving sales and boosting the growth of their businesses.
If you want to stay competitive and push your business toward ultimate success, then you should adapt to these 5 trends in the ecommerce industry that can maximize your sales. [Read more…]
Landing pages are designed to engage, convince, and convert users. The purpose is to make website visitors paying customers. Unfortunately, very few brands actually do an efficient job of developing high-converting landing pages. Instead, they’re unknowingly throwing money down the drain by paying to send traffic to pages that aren’t properly developed or formatted. [Read more…]
E-mail marketing is a great way to turn your visitors into subscribers.
If you rely on sales to sustain your business, then you need to run email campaigns on a regular basis.
The best thing about e-mails is that they arrive at the inbox of your subscribers. This way, you do not have to fight for the attention of your target audience.
Upon subscribing to your list, they allow you to send exclusive content to their e-mails. Unless they unsubscribe, they will keep reading whatever you have to send out to them. [Read more…]
If you are managing multiple websites and don’t consider yourself a very good writer, then you can’t expect to provide top-notch content in each of your sites. Instead of cramming these tasks into your already busy schedule, the best solution for this problem is to hire outsourced content writers. By having a dedicated writer for each site, you can focus all your efforts on developing your marketing strategy and leveraging your website analytics to improve the performance of your sites.
However, upon outsourcing writers whom you can find from premium content writers (Textbroker), brand storytellers (Skyword), or even from essay writing sites (Bid4papers) comes a new challenge: managing these writers to deliver high-quality work on time. You will experience problems in this regard, especially if this is your first time hiring writers for your websites.
But collaborating with outsourced content writers will never be an obstacle if you only know how to deal with them. It all starts with having the right mindset and set expectations to guide you with handling these writers. Below are tips and advice on the expectations you need to set with your website writers. [Read more…]