So you’ve had enough of the drudgery of coming to your office daily, the hustle and bustle of commuting, and all the stress you get from working nine to five. You want financial freedom. You want an ideal work-life balance. You’ve decided to become an internet entrepreneur. [Read more…]
Running a blog takes hard work. First you need to create content, then you have to market it, and marketing your blog requires a different strategy than one you’d use for marketing products and services.
Although a blog technically does sell a product — the consumption of content — people won’t buy it on impulse or through persuasion. The only way to get people to consume your content is by hooking them with good content, as paradoxical as that sounds. [Read more…]
As a blogger, it’s tempting to go wide with your audience. Targeting a national, general audience exposes you to a greater number of potential readers, and therefore seems like it gives you better odds of eventual success.
However, if you want to maximize your relevance to local readers, and help your blog stand out from the crowd, it’s a good idea to include location-specific content on a regular basis. [Read more…]
In 2018 there is hardly a business out there that doesn’t try to apply content marketing in this or that form in its promotional video campaigns. However, the efficiency of these efforts can vary from outstanding to negligible – and those responsible for it often have little to no idea what causes this or that result. [Read more…]
Blogging for business purposes offers many perks. It can increase your credibility, further the reach of your brand, and get you noticed. It’s also great for encouraging customers to make a purchase.
However, prospective buyers often don’t respond well to over-promotional posts. You have to appeal to their purchasing side without overdoing it. This requires a smart balance.
In other words, shoppers like to be told what to do with information presented to them, but they don’t want to feel pushed. They also don’t appreciate poorly written content or blog posts that don’t solve a problem.
You’ll never gain action from your chosen customer base if you don’t create enticing content designed for your ideal customer. If you want to make your blog more appealing, here are some of the tactics the pros use. [Read more…]
If you’re creating a blog with the intention of making money, you might consider creating a business entity for it. Regardless of whether you see this blog as a business or you’re simply monetizing a blog you have a personal interest in, a blog with an income stream attached to it needs to be carefully managed if you’re going to maximize your profitability. [Read more…]
For a beginner blogger, starting is always the hardest part. The fundamental question “What do I blog about” can immobilize you for an indefinite period. If it’s going to be a business blog, the answer is obvious. You sell your brand, identify your target audience, and write relevant posts.
But if it’s a personal undertaking that you want to monetize, blogging mindlessly won’t get you anywhere. You must pick a topic and it must be one that is of interest to you; otherwise, you won’t have the inspiration to blog.
Here are 11 topic ideas for beginner bloggers that have been proven to be hugely successful. Each topic has its own sub-niche that you have the option to focus on. [Read more…]
Do you wonder if those Facebook likes mean anything at all?
While it can be a debatable subject for some, these likes do mean something to Facebook page owners.
It’s not just numbers and vanity metrics, it’s a part of your blog’s presence, audience, legitimacy, and authority. Sometimes, it’s a sign of a successful business.
Social media started rising up years ago and has disrupted the marketing and advertising industries. Everyone started jumping on the train and it didn’t take Facebook that long to be the top social media network, even today.
To even emphasize the point, going on Facebook is a definite must for bloggers.
If you’ve started your blog without thinking too much about social media then now is the time to change that mindset. With that being said, we’ve listed a couple of ways on how to get more Facebook likes from your blog.
While there are many different types of websites you can create online, no matter which type you build, you should include a blog.
Look at a business blog as a marketing tool to build your business’ online visibility and help your business grow.
In today’s times, including a blog on your business website is just as important as the website itself. [Read more…]
Blogs are a great tool to have especially when a product or a brand wants to inform their customers. Hence, corporates, professionals and influencers are making the most out of them as a platform to spread knowledge about their brand among customers as well as regular visitors. However, business objectives call for tracking metrics if any kind of information about the company’s product is spoken about. Which is why, one needs to figure out a set number of parameters which will help define how successful was a blogpost. After buying a WordPress web hosting plan, the first action you must take is to chalk out the minute details that matter so that you can integrate them with the tips that I am about to share so that you have a great blog.
Building a successful blog is tough but possible. Here are five essential tips that you must incorporate in order to achieve the same. [Read more…]