Career self-awareness is not a normal attitude towards work and blogging. Self-evaluation methods are almost always taken for granted. There are a ton of bloggers who do not even have access to the analytics of their own websites. Being aware of your own performance would reflect on the performance of the work you publish. It is not just producing impressive quantifiable results. Sometimes, self-awareness could tell us that our current lifestyle preferences, interests, and values have changed over time. Being self-aware could help us in setting career goals and developing strategies to reach them.
The good thing is, there are self-evaluation methods to help you be a better blogger. Here are some of the best tips on how to perform productive self-evaluation:
Set your quantifiable goals
Self-evaluation methods should always start with a baseline. How would we know if we have areas for improvement or if we have improved if we don’t have a pre-recorded premise to compare on? Goal setting is always the first step to any process. We have to identify our strengths and weaknesses so that we could aptly create goals to balance both. But we do not just stop at setting goals, instead we should set quantifiable targets.
What do we mean by that? For instance, if you are a blogger, it would be a good idea to quantify your specific goals over a certain time period. Setting quantified goals make the targets look more achievable. And you could easily see the learning curve, overcome it, and improve until you have reached your target.
How do we create quantifiable targets? Here are some examples:
- Publish 10 posts every seven days.
- Produce at least 10,000 words every week.
- Reach an optimization of 12,000 interactions everyday.
- Update at least 5% of old posts every month.
- Release at least one newsletter every week.
- Upload one post on social media every day.
Creating quantifiable goals could help a blogger plan for better time management. It could be a good way to plan based on improving weaknesses and enhancing strengths.
Record targets hit
Why is it important to record the goals and quantified targets you hit? Because this is a way for you to surely improve and create strategies for betterment. For instance, you have set a goal to produce 10,000 words every week. However, you notice that you can produce around 3,000 words every day. This means that you could produce 10,000 words in less than a week and finish too early.
You have to re-set your plans, how should you distribute the 10,000 words? Should you increase your targets to accommodate your publishing speed? Or, for instance, you decided to release only one newsletter every week but you do notice that posting one more could improve site performance. Would it be a good idea to produce another newsletter? When should you schedule it? These are just some strategizing processes you could do when you have set quantified goals. It would be easier to compare site performance with your own performance
Document self-evaluations and create a portfolio of your best works
A lot of bloggers take this for granted, comparing your current to the previous self-evaluation. When documenting self-evaluations, a good pro tip would be to state the current status of the blog in terms of post-production, daily interaction rates, ad profits, etc. This way you could truly highlight that your planning and strategizing processes have pushed for improvement.
When documenting self-evaluations, make sure that the formats are always the same. This way you could create a line-by-line comparison of your old and current goals as well as your old and current performance. This way, you could also identify which areas you need improvement on and which areas you have improved on.
Also, write a short overview of your self-evaluation compared to previous ones. Easily state your areas of improvement, areas still for further improvement, or areas to maintain. Also, write new quantified targets or revise your goals to match these. Or better, create a portfolio of your best work.
Ask for mentoring
There is nothing wrong with asking for help, expertise is not gained overnight. Most of the time, if there are no people guiding us and giving us the right tools, we tend to easily get stuck. Watching videos on the internet and reading blogs from experts is a good way to start. Then, taking some classes could be a good next move. Lastly, finding a friend, a colleague, or an expert to ask for mentorship is the best.
Quantified goals and blog statistics would mean nothing if we don’t have to means to understand them and reach them. It is always a learning process, and there will always be something new to learn. Not everyone is coachable. If we change our attitudes towards learning new things or improving ourselves, then it would be easier for us to set goals and reach them. So, it is important to always have that openness to learning. Learning is always fun.