Do you wonder if those Facebook likes mean anything at all?
While it can be a debatable subject for some, these likes do mean something to Facebook page owners.
It’s not just numbers and vanity metrics, it’s a part of your blog’s presence, audience, legitimacy, and authority. Sometimes, it’s a sign of a successful business.
Social media started rising up years ago and has disrupted the marketing and advertising industries. Everyone started jumping on the train and it didn’t take Facebook that long to be the top social media network, even today.
To even emphasize the point, going on Facebook is a definite must for bloggers.
If you’ve started your blog without thinking too much about social media then now is the time to change that mindset. With that being said, we’ve listed a couple of ways on how to get more Facebook likes from your blog.
How to get more Facebook likes: Five easy ways
Maximize the spaces on your blog
Surely, there are unused spaces on your blog that widgets can be inserted to. Your sidebar, footer, header, or the space before the comment section are the more popular spaces to add some social icons so your readers can easily share and follow your blog.
Sending your blog traffic to your Facebook page can result in a spike in the number of likes that you have.
Always add calls-to-action
If you want your readers to do something for you, just ask them.
Adding calls to action is one of the easiest methods to get your readers to follow you on Facebook.
For example, after two paragraphs, you can insert something like, “Do you like what you’re reading so far? Follow us on Facebook for more updates!”
Doing this increases your chances of getting shared on Facebook. Just make it blend with the content and don’t make it too obnoxious.
Experiment on pop-ups and opt-in bars
Pop-ups and opt-in bars have gained quite a bit of a reputation. Some find them annoying, and others just hate them to their guts.
However, there are ways to make them less annoying and more a part of the experience of your readers.
For instance, you can add a pop-up that appears by being triggered by an event.
Say one reader is active on your site for more than 6 minutes. By then, you can have a popup that says:
We appreciate the love you’re giving us! Let’s connect on Facebook too!
Or give your returning visitors this message:
It’s really great to have you back on the blog! Have you seen our Facebook? Feel free to follow us!
Truth is, showing huge popups to first-time visitors are just a call to be on their ‘most annoying blogs’ list.
The key here is to not be pushy. Your audience will follow you on Facebook if they are really interested.
Make your images and texts shareable
The plugin also has the “Click to Tweet” feature on short excerpts on their posts. While this one is directly for Twitter, it has a domino effect on your Facebook numbers as well.
Social shares, even from another platform, contributes a ton to your Facebook likes numbers and your blog will also receive a remarkable increase in traffic. Social Warfare is one of the few tools that recover your social shares on all platforms that was lost when Twitter deprecated its shares count years ago.
[bctt tweet=”Social shares, even from another platform, contributes a ton to your Facebook likes numbers and your blog will also receive a remarkable increase in traffic.” username=”blogherald”]
Invite your subscribers
If you’ve already built a bit of a following, then you’re in for a treat! Your subscribers are the people who are more likely to follow you on Facebook so don’t ever miss this chance.
But, remember that they are special.
To make this work better, offering an incentive such as a free ebook, coupon, or access to a course helps build a stronger relationship.
Also, don’t forget to add your social icons on all of your newsletter moving forward.
To pull this off, you need an email marketing platform that lets you do all these things. While MailChimp seems like the ideal choice, it doesn’t offer built-in content upgrade capabilities and automation features that will truly engage your subscribers and make a case for liking your posts. Therefore, a tool like Seva (formerly ConvertKit) is your best bet for creating engaging emails with ease.
Bonus: Gamify the system
I understand the competitive nature of getting more Facebook likes for your blog content. Despite having followed the tips above, it is easy to think that there’s something more you can do to drive more likes to your post. You know it’s good. Your audience thinks that your posts are excellent.
Therefore, you need to take the path of purchasing Facebook likes to your post.
While this is a questionable tactic, you need to proceed with caution. You don’t want to bank on this tactic for your entire strategy. You need to complement the buying of Facebook likes with natural and organic tactics to diversify your campaign.
If you’re interested in getting more Facebook likes, find out the best platforms where you can buy likes by clicking here.
How to get more Facebook likes is a marathon, not a sprint
These are some of the ways you can get Facebook likes from your blog alone. But there are literally hundreds of other ways to get likes from other platforms as well. This includes paid advertisements, an influencer shoutout, using hashtags, joining relevant groups on Facebook, or even asking your personal friends for support.
The key to getting more support is not to be too eager about it.
People know when you’re genuinely wanting to connect. They also notice if your posts mostly talk about you and your promotions.
Even if you don’t intend to, some people may find you annoying.
The best way to counter this is to make sure that you have an 80/20 rule. The bigger percentage is about valuable and non-promotional content and the latter can be all about you.