Blogger outreach is undoubtedly time-consuming. Not only do you need a laid out plan, but you also must follow the right technique. Because of this, most people fail to use this strategy correctly. However, you can avoid failure by using the best blogger outreach tools. We’ve compiled the best ones to help drive more traffic and revenue to your blog.
In blogging, keyword research is crucial in determining which search phrases to optimize for your site. Finding low-hanging fruit keywords or those that are within reach is part of that research and an efficient way to gain better reach and higher traffic.
Low-hanging keywords are terms that are already ranking well. These are the ones you need to maximize because of its potential to bring more readers to your blog.
For example, you’re trying to rank for two different keywords; one is ranked at 10th on Google search while the other is ranked 30th.
The smart thing to do when you are given this scenario is to put more work on that 10th ranked keyword. It’s more likely to go up to the first three results on Google than focusing on the latter.
The first three results get 60% of the clicks while those ranked 4th and lower only get less than 6%. See how big of a difference it makes when you rank on top of Google?
Keep in mind that it’s better to focus on keywords that bring actual traffic to your blog because those are the ones that have higher chances of conversions.
Your logo is a huge part and is the mark of your brand – literally. It’s as important as the name of your blog and the niche you planned to cover. Plus, it adds an impact on how your target market perceives you.
Although, some new bloggers who have just started building a blog may have a little budget at first this doesn’t mean that their logo cannot be great. We’ve listed some of the basics that you need to consider to figure out the perfect logo for your blog.
SEO is never out of fashion.
It doesn’t matter how hackneyed and beaten to death it sounds – the fact that SEO is still talked widely about also attests to its importance as a strategy.
One of the biggest reasons why it is discussed all the time is because of the constant changes it undergoes. The Google algorithm that determines the ranking of pages on search results is always updated to cater to the needs of users. By providing the most relevant and useful pages for search queries, Google gives the right information to users.
As bloggers, to leverage SEO efficiently, you need to stay on top of the algorithm changes. Doing so allows your pages to rank higher for your target keyword. Higher position means better CTR and increased traffic. If you’re running ads or affiliate links on your blog, you can generate more profit by merely attracting more traffic.
If you want to leverage the power of SEO moving forward, then you need to adapt to the times. Below are the latest SEO trends that are making headway in today’s search landscape.Learn the SEO trends in 2018 that may take the blogging world by storm so you can sustain your blog's performance! Click To Tweet
Online selling has become a good source of income for online bloggers. Some have digital products like courses and online tools, while some go with their own branded physical products.
It could be argued that marketing your blog and selling your items are just too much work, but weighing things out, selling products through your blog offers a lot of benefits. With this, you’re just hitting two birds with one stone.
Your blog now becomes a 2-in-1 entity. And it still serves its purpose: to gain profit.
Regarding market, if you have a blog that people read, there’s a better chance that you have already gained their trust.
If you’ve been in the industry for too long and becoming stagnant, you can always repurpose and enhance your content. However, with blogging, you can do even more than that.
If you’re reading this post then perhaps you are thinking about adding another form of strategy to monetize your blog.
It doesn’t have to be complicated. In fact, you can start and go on with it right now. Just make sure to consider these things below:
Over the years, companies have tried to come up with ways to actively engage their employees. Whether it be a multinational company or startup, there is a set of activities laid for the staff’s growth. The goal here is to make the employees well-informed about their jobs and sustain their motivation to work their butts off.
There are times when, as a boss or HR staff, you need to beef up or change onboarding methods. This is one of the wisest ways to keep your new hires on track. One interesting tip is starting a company blog for internal knowledge.
Your life sucks.
You work at a job you don’t even like. You collaborate with people whom you don’t care for. You’re doing this simply for the paycheck.
You’ve always wanted to turn blogging into a career, following the many things you’ve read about it. You want to do something that fulfills you as a person and gives your life meaning. You want to write about your passion and monetize it.
However, you find yourself stuck in the same situation for years. Still pissed off at your job, still longing for something better.
There is no point in spending most of your time being miserable.
You should always ways to make your life better, even if it means quitting your job.
I know what you’re thinking:
“I don’t know what to do!”
“There’s nothing out there for me!”
If you keep thinking this way, then you’ll be stuck with the same job before your retirement.
Therefore, you need to make a move now. Change your life forever by quitting your full-time job and become a freelance blogger.
In her quote about moving on, Vivian Greene says, “[l]ife is not about waiting for the storms to pass. It’s about learning how to dance in the rain.”
If you can’t afford to quit your job right now, then you can still develop your freelancing career on the side until you get it up and running. Below are steps that you should take to establishing your blogging career.
Do you remember when you were in high school? Some students excel in sports, some have good grades, and some are just cool at whatever they do.
Most of the time they rule the school and have a club of their own.
Now, let’s relate that in today’s world of digital marketing.
In reality, those cool kids are one of the influencers of the society.
Say for example the fashion stylists and makeup ‘teachers’ on Instagram. If you look for more of the same accounts, you’ll notice that the number of their followers mostly have more than 50,000 followers. These cool Instagram personalities may have been doing something right.
They do this by creating great content that is relevant to their followers and engaging with them regularly.
Same goes for bloggers. If you want to be one of the Cool Kids on the web, then one of the first things you need to start on is to create a great-looking site on WordPress.
Theme clubs are commonly known to offer memberships to their users that can be renewed monthly or annually to maintain access to all of their products.
We’ve listed five of the best theme clubs you can choose from.
When you have been blogging for so long, you’ll realize that, at some point, you lose your way or get sidetracked by other tasks not related to your initial goal. Eventually, you’ll find yourself looking for tips from on how you can achieve better results from blogging.
These things happen to long-term bloggers and even to those new to the industry. But what can you do to address this issue?
As they say, you can’t achieve something different if all you’re doing is the same. With blogging, if you want a better change, your strategy must change too.
We’ve listed some things that you must focus on to finally reach new heights with your blog.
Your blog is your business. Any decision you make about your blog requires you to perform extensive research and careful thinking, especially if you are building your blog from scratch.
Therefore, a question begs to be asked: where do you plan on creating your blog?
You have two choices when it comes to approaching this issue: a CMS or a website builder.
Before you proceed with developing a blogging strategy, you need to figure how the platform you will use for your blog. Below are explanations about each platform and factors you need to consider to help you make an informed and well-thought-out decision.