4 SEO Trends in 2018 that All Bloggers Need to Know

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SEO is never out of fashion.

It doesn’t matter how hackneyed and beaten to death it sounds – the fact that SEO is still talked widely about also attests to its importance as a strategy.

One of the biggest reasons why it is discussed all the time is because of the constant changes it undergoes. The Google algorithm that determines the ranking of pages on search results is always updated to cater to the needs of users. By providing the most relevant and useful pages for search queries, Google gives the right information to users.

As bloggers, to leverage SEO efficiently, you need to stay on top of the algorithm changes. Doing so allows your pages to rank higher for your target keyword. Higher position means better CTR and increased traffic. If you’re running ads or affiliate links on your blog, you can generate more profit by merely attracting more traffic.

If you want to leverage the power of SEO moving forward, then you need to adapt to the times. Below are the latest SEO trends that are making headway in today’s search landscape.

Learn the SEO trends in 2018 that may take the blogging world by storm so you can sustain your blog's performance! Click To Tweet

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Want to Sell a Product on Your Blog? Here’s How

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Online selling has become a good source of income for online bloggers. Some have digital products like courses and online tools, while some go with their own branded physical products.

Believe it or not, the percentage of people who uses their blog’s success to venture on to another type of business has increased in the past years.

It could be argued that marketing your blog and selling your items are just too much work, but weighing things out, selling products through your blog offers a lot of benefits. With this, you’re just hitting two birds with one stone.

Your blog now becomes a 2-in-1 entity. And it still serves its purpose: to gain profit.

Regarding market, if you have a blog that people read, there’s a better chance that you have already gained their trust.

If you’ve been in the industry for too long and becoming stagnant, you can always repurpose and enhance your content. However, with blogging, you can do even more than that.

Sell products.

If you’re reading this post then perhaps you are thinking about adding another form of strategy to monetize your blog.

It doesn’t have to be complicated. In fact, you can start and go on with it right now. Just make sure to consider these things below:

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How to Use Blogging to Improve Your Employee Onboarding Process

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Over the years, companies have tried to come up with ways to actively engage their employees. Whether it be a multinational company or startup, there is a set of activities laid for the staff’s growth. The goal here is to make the employees well-informed about their jobs and sustain their motivation to work their butts off.

There are times when, as a boss or HR staff, you need to beef up or change onboarding methods. This is one of the wisest ways to keep your new hires on track. One interesting tip is starting a company blog for internal knowledge.

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How to Transition from Your 9-5 Job to Being a Freelance Blogger

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Your life sucks.

You work at a job you don’t even like. You collaborate with people whom you don’t care for. You’re doing this simply for the paycheck.

You’ve always wanted to turn blogging into a career, following the many things you’ve read about it. You want to do something that fulfills you as a person and gives your life meaning. You want to write about your passion and monetize it.

However, you find yourself stuck in the same situation for years. Still pissed off at your job, still longing for something better.

There is no point in spending most of your time being miserable.

You should always ways to make your life better, even if it means quitting your job.

I know what you’re thinking:

“I’m scared!”

“I don’t know what to do!”

“There’s nothing out there for me!”

If you keep thinking this way, then you’ll be stuck with the same job before your retirement.

Therefore, you need to make a move now. Change your life forever by quitting your full-time job and become a freelance blogger.

In her quote about moving on, Vivian Greene says, “[l]ife is not about waiting for the storms to pass. It’s about learning how to dance in the rain.”

If you can’t afford to quit your job right now, then you can still develop your freelancing career on the side until you get it up and running. Below are steps that you should take to establishing your blogging career.

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The Top 5 WordPress Theme Clubs that the Cool Kids are Part of

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Do you remember when you were in high school? Some students excel in sports, some have good grades, and some are just cool at whatever they do.

Most of the time they rule the school and have a club of their own.

Now, let’s relate that in today’s world of digital marketing.

In reality, those cool kids are one of the influencers of the society.

Say for example the fashion stylists and makeup ‘teachers’ on Instagram. If you look for more of the same accounts, you’ll notice that the number of their followers mostly have more than 50,000 followers. These cool Instagram personalities may have been doing something right.

They do this by creating great content that is relevant to their followers and engaging with them regularly.

Same goes for bloggers. If you want to be one of the Cool Kids on the web, then one of the first things you need to start on is to create a great-looking site on WordPress.

Theme clubs are commonly known to offer memberships to their users that can be renewed monthly or annually to maintain access to all of their products.

We’ve listed five of the best theme clubs you can choose from.

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6 Keys to Focus on to Reach New Heights with Your Blog

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When you have been blogging for so long, you’ll realize that, at some point, you lose your way or get sidetracked by other tasks not related to your initial goal. Eventually, you’ll find yourself looking for tips from on how you can achieve better results from blogging.

These things happen to long-term bloggers and even to those new to the industry. But what can you do to address this issue?

As they say, you can’t achieve something different if all you’re doing is the same. With blogging, if you want a better change, your strategy must change too.

We’ve listed some things that you must focus on to finally reach new heights with your blog.

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Should You Build Your Blog on a CMS or a Website Builder?

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Your blog is your business. Any decision you make about your blog requires you to perform extensive research and careful thinking, especially if you are building your blog from scratch.

Therefore, a question begs to be asked: where do you plan on creating your blog?

You have two choices when it comes to approaching this issue: a CMS or a website builder.

Before you proceed with developing a blogging strategy, you need to figure how the platform you will use for your blog. Below are explanations about each platform and factors you need to consider to help you make an informed and well-thought-out decision.

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How Social Media Paid Ads Can Boost Blog Post Promotion

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Some bloggers seem to avoid expenses and rely on organic traffic for their blogs. Yes, it’s achievable, but it’ll probably take you months or even years to finally see the best results you’re aiming for. Even though you follow the best practices and techniques for your blog, there are other options you can take.

Social media paid ads is one of them. Facebook being the most popular, Twitter, Instagram, and Pinterest are among the channels you can use to create advertisements. In this post, you’ll understand more about them and how you can use them to create more awareness and reach more people within your targeted audience which will ultimately bring you, followers.

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5 Steps to Successfully Transition from a Blog to an Online Store

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There are countless of ways to make money online with your blog. And you may have launched your blog for this particular reason.

However, there’s also a chance that you want to expand your sources of income online. Monetizing your blog using ads and affiliate links can only draw you so much.Therefore, you may want to consider making money with products you made instead of words you wrote. This method is specially advantageous if you truly have the passion for online selling.

One thing you should be aware of is the drastic shift from publishing content to becoming a seller. Not only do you have to get acclimated with the changes that come with managing an online shop, but also temper the expectations of the audience you’ve built throughout the years with your blog.

Therefore, if you are hellbent on integrating e-commerce elements into your blog, then you’re in the right place. Below are the steps that you need to take to transition gradually from being just a blogger to also becoming a seller.

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5 Inspiring Blog Design Examples that Improved Readership

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The blog’s design can impact how a visitor sees the business. While high traffic can be what every blog owner wants to achieve, user-experience should first be the priority.

UX, short for user-experience, is how a person feels when using or visiting your blog. To provide a great UX is to have a fast loading site, great design, and an opportunity for engagement. Also, users who find that a blog is giving them a great experience will return and maybe create a blog about it which will then increase your blog’s organic traffic.

While there’s a premium placed on your blog’s SEO performance, you shouldn’t rely solely on optimizing for search engines to get the most out of your blog. Even if you do drive lots of traffic to your blog thanks to your SEO efforts, you won’t be able to convert visitors into customers or subscribers if you don’t provide a seamless way to showcase your content to them.

“If there is no one interested in reading your content then you are not producing any thing but mere text,” according to Umair of Shout Me Loud. “You should be targeting converting those one time readers into regular readers.”

In fact, a small design tweak can make a world of difference between getting your visitors to stay in your blog, if not convert them into regular visitors!

These things stated should be part of the designing process and the final output of your blog’s design. With so many things you have to take into account, here are some design examples to give you more ideas:

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