Notice how some URLs start with “http://” and others with “https://”?
What does the extra “s” mean?
In simple terms, the extra letter means that the website is encrypted, and your connection is secured. That “s” is SSL or Secure Sockets Layer.
In this article, we’ll talk about SSL and how it can be used to secure your site and its users.
Have you ever asked yourself if your content sparks interest?
Your copywriting technique is key to keeping your blog engaging to your readers.
Having an audience that is interested and satisfied introduces your blog to a broader audience.
Copywriting is a lot more than using words and having a lot of them.
Do you know your customers well?
One of the biggest mistakes of blog owners is not developing a deep understanding of their customer’s needs.
Designing your content shouldn’t be based on your interests alone. It should be a standard to collate your research and create the patterns in your data and combine it with what we call a user persona.
Scott Chow of The Blog Starter believes that you don’t have to be an expert to build an authoritative website. What’s essential is you offer value to readers that help them succeed in their lives.
Creating an authoritative site is one of the biggest challenges that bloggers and site owners face.
Google has a sophisticated algorithm to identify sites that are of high value. These sites consistently rank above other competing websites as a result.
If you want to implement an effective sales enablement strategy to improve your overall marketing and sales process, then this post is for you.
Sales enablement is made up of all the sales content, technology, and communication tools needed for a company’s sales processes.
It helps to empower salespeople to be highly efficient throughout the sales cycle. This will help them to focus more on providing the best service possible to each customer they interact.
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