An Idiot’s Guide to Email Automation for Bloggers

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Have you ever wondered how celebrity bloggers can get thousands of views right after posting their new content?

It’s not a form of black magic, mind you. It’s a digital marketing strategy called email automation.

You see, apart from quality content, your email list is the most valuable resource you can have as a blogger. Why? Because it allows you to quickly reach out to your audience.

With a qualified email list, you can direct traffic to your website without having to worry about algorithm changes or social media platforms. Plus, you can monetize your email campaigns by keeping your audience engaged and up-to-date with your brand.

In fact, bloggers who use email campaigns as part of their content marketing strategy have the potential to earn a higher revenue than those who don’t.

According to this survey, bloggers with an email marketing strategy earn up to 447% more than those without one. And even though email marketing seems like it requires hard work, you can easily set it up with a few simple email automation strategies.

And here’s the truth:

You don’t have to spend a lot of time (or money!) creating awesome email content to send to your subscribers’ list.

Here are some email automation tactics to ensure that you never lose touch with your audience:

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5 Best Instagram Marketing Strategies for Blogs

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If you don’t already know, Instagram is one of the biggest social media networks today. Not only does it have over 700 million active monthly users, but it also has 8 million business profiles.

From the figures above, one thing is clear:

Instagram embraces brands as integral parts of the platform.

If you have a blog, you can create an Instagram business profile for it. So instead of posting about your lunch or quotable quotes, you can use the platform to promote your latest posts!

However, blogs and brands still need to step up their Instagram game.

They need to lay out a marketing strategy that improves brand awareness and community engagement.

We’ve come up with the best strategies to effectively market your blog on Instagram.

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5 Call to Action Examples to Boost Blog Conversions

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Surely, you already have signed up to different websites before.

(And just so you know, I’m not calling you Shirley!)

Have you downloaded Dropbox, PayPal, or Spotify? You might have even followed a YouTube subscriber after visiting their website.

If that’s the case, then that’s the result of a well-made call-to-action (CTA).

Think about this; you would be using a lot fewer apps or sites if it weren’t for CTAs. The same goes for blogs.

In fact, call-to-actions are vital for blog owners as these can boost conversions up to 42%!

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7 Deadly Sins You Can Commit to Your Blog’s Email List

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Email marketing is one of the most effective ways to increase website traffic and your blog’s conversion rate.

With an ROI of 3,800%, you have the potential to generate lots of traffic with every email you send.

However, there’s also a slim chance you won’t achieve blogging success through email marketing.

Why?

Because of a few seemingly simple, yet fatal mistakes you might be committing. Here’s seven of them:

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How to Build Company Culture Using Your Blog

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As a business owner, you are aware that company culture is one of the most vital aspects of a business. In fact, 45% of job seekers share the same belief, only behind benefits and compensation at 55%.

If you want to attract the right employees for your company, you need to build up your company culture!

There are many ways you can develop and harness your company culture online. In this post, however, you will learn how to establish your company culture using the content you publish on your blog.

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Developing a Digital Marketing Strategy for Your Blog: A Quick Guide

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Digital marketing is easily the best way to promote your blog. If done successfully, you can attract more traffic that you can convert into sales! This post by D2 Branding encapsulates the benefits of running a fully-formed digital strategy for any business or blog.

There are lots of statistics and case studies that attest to the effectiveness of digital marketing. However, if there’s one glaring stat that you need to look at, it’s this: 72% of organizations that calculate ROI say their marketing strategy is effective.

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Top 10 Lifestyle Influencers and Bloggers You Must Follow

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Becoming an online influencer seems like a fun and profitable venture. Because 90% of marketers say that influencer marketing helped increase engagement in 2017, it makes sense for you to jump in and get your slice of the influencer pie.

However, due to the thousands of influencers coming from the woodwork, the competition gets tougher each passing day.

Therefore, if you want to be one of the most sought-after lifestyle influencers in the market, then you need to learn from the best. Below are ten of the most influential lifestyle online personalities to date.

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Twitter Marketing: The Do’s and Don’ts for Bloggers

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Twitter is home to 326 million active users!

But if you think each one of those active users is authentic, you’ve got another thing coming.

Some are burner accounts and can’t do anything to help grow your brand.

Sure, you can distinguish the authentic accounts from the fake ones. But it won’t be easy.

Don’t worry, though. Despite all the funny business, it’s possible to use Twitter to help your brand achieve heights.

Take it from Taco Bell’s journey.

It engaged with its most influential followers. And via retweets, mentions, and recommendations of these influencers, it maximized brand awareness.

As a result of its clever approach, its engagement levels rose!

That and it reached 600,000 followers!

So if Taco Bell can do it, so can you!

It doesn’t matter if your brand isn’t as big. What matters is you do things the right way.

So let me show you how to do Twitter marketing and build a substantial following for your brand.

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Why is Branding Important to Bloggers? Here are 5 Reasons…

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As a blogger, all you want is to share your ideas. So you create content on your blog.

But you should know, creating excellent content is not all there is to blogging.

In fact, if your content is not “branded,” it’s likely to get ignored.

Are you a random blogger slash virtual stranger?

If so, you shouldn’t assume your target audience has nothing better to do than check out what you cooked up in your blog.

You’ll end up breaking your own heart if you do.

If you don’t have a well-established brand, many people will not bother with you and your content.

So don’t be one of those bloggers who overlook the need for branding. Even if you perceive yourself as a business and not a brand, your branding matters.

And stop badgering yourself with the question, “Why is branding important?“. Instead, approach the matter head-on: make a brand.

In this post, I will tell you why you need to focus on your brand as a blogger. And for these reasons, you will understand why it’s a key ingredient in every blogger’s success!

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7 Community Blog Sites to Promote Your Content

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Blogging is a two-way street.

Scott Chow of The Blog Starter thinks so, too. He says “Blogging at its heart is interactive.”

Every blog post is a platform where you can share ideas that your audience can discuss. It bridges like-minded people and gives birth to better ideas about the topic.

Then again, writing a blog post alone won’t do you much good. That is if you don’t promote it to blogging communities relevant to your niche.

So here’s a list of some of the best and most popular community blog sites. Use these sites to share your latest content and generate buzz to it!

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