If you’re aiming for a lifestyle blog and you already know what content goes into it, the next absolutely necessary element you must have are clear, crisp and beautiful photos. Lifestyle blogs are always visual. It’s the pictures that sell as much as what you’re writing about. To attract followers, you should learn how to shoot and take professional-looking images to go along with your content.
Bloggers without experience in photography may find the idea of learning about it overwhelming. Admittedly, it will be a struggle for the rookie. But it shouldn’t hinder you from teaching your untrained eye to know more about taking it, if you’re serious about blogging.
Here are easy-to-follow-and-understand tips culled from various sources. Aside from familiarizing yourself with them, it’s a must to endlessly keep on shooting photos, studying them to improve your skills, and applying what you’ve learned. As the cliché goes, practice makes perfect. And nowhere is this more true than with taking pictures. So, before you have second thoughts about blogging or photography, let’s get right into it.
1. It’s a given that you must have a camera and editing software. You have many options for both, and popular lifestyle bloggers who are adept at taking awesome photos have their personal preferences. A well-known blogger photographer suggests asking yourself what you’ll be shooting most, and make that as your guide for selecting camera type (DSLR, point and shoot, etc.)
It pays to do some research and read reviews for camera types and models, and editing apps you’ re considering. Another option is to rent camera equipment to try it out first before purchasing one. There are lots of camera rental shops near you. A tripod and remote are valuable tools for taking clear pictures since they do away with shakes and vibrations that can affect image quality. So it’s always a good idea to invest in them.
DSLR cameras are quite popular with bloggers. They have become more affordable and offer great functionality, which include the capability for good videos and megapixel count. Point and shoots are generally not recommended although there are quite a few who swear by their iPhones.
2. Shoot with natural light. Then you won’t have to buy a lighting kit. But avoid direct sunlight or you’ll get distorted pictures and weird shadows. People look harsher and squint their eyes when photographed under glaring sun. Early mornings and late afternoons, when natural light is diffused, are more flattering to the subjects and produce better quality images. On cloudy days, it’s okay to shoot outside. When it’s super sunny and you’re shooting outside, find a shade. When inside, shoot near a window.
3. Learn how to take random candid snapshots. Candid photos are perceived as a representation of reality. Taken at just the right moment, they have the power to elicit varied emotions from their viewers. To take candid and spontaneous photos, you must always be ready with your camera to capture a special moment that will never come again.
Obviously, when you shoot a candid moment, you won’t have time to adjust your camera settings. If spontaneous pictures are your purpose for a certain situation, set your camera’s auto functions on and edit later. The ISO setting on your equipment will help in taking great spontaneous moments. Set it higher than “normal,” like ISO 400 instead of 100. Then you’ll be shooting at a shutter speed that has the speed to stop an action or movement that may occur.
Learn how to be sneaky. Learn how to shoot from a low or high angle or get in with a crowd. Or use a zoom lens and put some distance between you and your subject. This way, they will be moving naturally, not aware of you taking pictures of them.
4. Become proficient in the techniques of posed photography. While candid pictures have a certain appeal, there are many situations that call for posed photography. Corporate events and special personal occasions like weddings combine both spontaneous and posed or directed images. Posed photography means that the subjects are put in a certain position and ordered to remain still while their picture is being taken. In posed photos, the photographer controls all the technical elements as well as the movements of the subject.
The trend for wedding photography is to combine candid and posed shots of the bride and groom, their entourage, and the guests. In this way, the event is captured in the moment and for posterity. It’s not only people and the formal ceremony that are included in wedding photography. Shots of the bride’s preparation ritual has become part of the package.
If you’re featuring a wedding on your lifestyle blog, you should take lots of photos of the bride having her hair and makeup done. The wedding gown takes center stage, before, during and after the wedding rites. So take as many pictures of it as you can, from different angles. Women and other brides-to-be look online for ideas for their own weddings and you can attract a following if you have amazing wedding photos. Practice on the gowns created by JJ’s House, a maker of exquisite and inexpensive wedding attire, for your photography skills, for attention to detail.
A lifestyle blog is your own story, told in words and pictures, but written with the audience in mind. Never stop learning how to build your blog to increase your readership but always keep your personal touch in it.